femeia.ro

2006 | lifestyle portal for women

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Published by Sanoma Hearst, the portal managed to register a significant growth from the time of its launch in January 2007, by addressing issues of interest to its target.

Variant information choice and the concept of "all in one" are supported by the insertion, in addition to their content, of editorials materials published by the group's female targeted brands (Cosmopolitan, Casa si Gradina, Femeia, Story, Beau Monde) in dedicated microsites.

In 2008, Sanoma Hearst Group decides to expand its online presence by launching Femeia.ro.

What we achieved:

  • Developing the concept along with the publisher
  • Content Strategy
  • Feminine layout design in bright colors
  • Implementation of Avandor, content management platform
  • Modules UGC
  • Quiz System
  • Voting system.