The portal has become by the end of 2008 one of the most visited site belonging to a radio station in Romania, but also a credible source of information.
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Lagardere (7)
Following the strategy to increase the editorial content, portal needed an interface scaled to the content update rate, to focus on the latest news and campaigns conducted through the site.
Structured in six main categories, the portal brings visitors more content - from news to a community, download wallpapers, music, podcasts. Daily, news from 12 fields are introduced in order to make europafm.ro a complete source of information. The news section -ştiri.europafm.ro - had already gathered more than 18,000 archived news in the early beginning of 2008.
The added value to the radio news was represented by photo, audio and even video sources, in other words Europa FM was a radio which can be seen, not just heard.
What we achieved:
- A new architecture for information
- Layout design
- Implementation on the upgraded version of the CMS platform Avandor 5
- Pop-up player online radio
- Podcast journals
According to data released by BRAT in February 2009, Europafm.ro lead in the music category, while being also the most accessed radio site in Romania.
Europa FM is number 1 in The Romanian FM, as GreenPixel is number 1 in providing solutions for those who want an active presence on the web. We are happy to make a team with the best. Toader Paun, Project Manager Europe FM
