The game was the online component of the campaign promoting the Sagem my411v Hagi phone collection.
In May 2007, as part of the image partnership between Vodafone and Gheorghe Hagi to promote the UEFA Champions League, our client has launched a phone collection in limited edition: Sagem my411v Hagi. In addition to the footballer's signature, the phone provided exclusive content such as photos, videos with famous goals, wallpapers to Vodafone live! users.
To promote this phone, we proposed an online initiative. This was a game in which users were invited to mark Hagi's all time famous goals.
The game took place in several stages, with varying degrees of difficulty, during a period of 4 weeks.
The users must find the right combination of speed + steering effect, but also to use the other players in the field in more complex phases. Players from the same team were able to diverge the ball, and opponents could reject it.
The best participants in a week were rewarded with t-shirts with Hagi's autograph, and those in the final top league received Hagi collection phone.
In this project, GreenPixel team contributed with:
- concept
- copywriting
- design
- programming
- flash programming
- e-mailing campaign
- special site section: vodafone.ro / hagi